Scenario: The Google Merchandise Store recently launched a mobile responsive website and started a few new ad campaigns.
Device Category landing page Campaign A and C only A, B, and C
google analytics certification answers
If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on
/ordercomplete/index.html /ordercomplete.php /ordercomplete/thank_you.html /order/complete.php
What is a “metric” in google analytics?
A dimension that can help you analyze site performance. The numbers in a data set often paired with dimensions. The dates in your date range. A segment of data separated out in a report for comparison.
Which of the following are measures of traffic volume?
A) Visits B) Bounce Rate C) Margin D) Avg. Time on Site
Which of the following would be most useful in measuring how many days passed between the first visit to a site and the eventual conversion?
A) Path Length B) Time Lag C) Conversion Value D) Top Conversion Paths E) Assisted/Last Interaction Conversions