Google adwords fundamental

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed.

Q) You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Google Ads guarantees phone calls to your business. Google Ads allows you to cap the number of ads you pay for, based on your business. Google Ads gives you control over your budget. Google …

You’ve been tasked with marketing a new line of plumbing services, but you have a set budget you can’t exceed. Read More »

An advertiser wants to know if Shopping ads will appear on YouTube. What should you tell her?

Question: An advertiser wants to know if Shopping ads will appear on YouTube. What should you tell her? Answer Shopping Ads can only appear on retail websites. Shopping ads can only show on pre-roll video ads on YouTube Shopping ads can appear on Google Search partner websites like YouTube Shopping Ads can only appear on …

An advertiser wants to know if Shopping ads will appear on YouTube. What should you tell her? Read More »

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.

Q) Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task.   Performance Planner leverages machine learning for forecasting. Performance Planner forecasting is powered by billions of Google searches conducted …

Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. Read More »