SEO & Web Service

Digital marketing

Google AMP And It’s Impact On Your SEO Strategy

Let’s Talk About AMP In Bit Details Before discussing anything about their impact on your SEO strategy, let’s try to understand what exactly are Google AMPs(Accelerated Mobile Pages). Let me tell you that Google AMPs are nothing but Accelerated Mobile Pages, which were introduced by the company back in October 2015 with an intention to enhance the efficiency of the mobile web. In layman’s terms, AMP is the best technique to develop mobile web pages as far as static content is concerned that renders quickly. Please make a note that AMP is different from responsive web design which is well written here. The concept of AMP is quite similar to Facebook Instant Articles and it includes three parts which are AMP HTML, AMP JS, and Google AMP Cache. Let’s Talk About AMP In Bit Details The open-source Accelerated Mobile Pages framework is nothing but an alteration of old HTML in order to get rid of unwanted elements on a web page which are accountable for hampering or diminishing the performance of a page on mobile devices. That means if you eliminate JavaScript, AMP HTML, third party scripts, unwanted advertisements, and unnecessary content as well as code you will notice a 15 to 85 percent increase in page loading time. Here’s A Brief Description Of AMP HTML, AMP JS, And Google AMP Cache AMP HTML If you want to build a more productive content and improve page performance you need to have a sufficient knowledge of AMP HTML. It is nothing but HTML with some sort of limitations that help in enhancing performance and extensions which assist in developing high-end content. In short, AMP HTML include custom AMP properties which are important for improving the quality of your website. AMP JS AMP JS library is highly important for the spontaneous rendering of AMP HTML pages. It puts into effect all the crucial AMP practices in order to govern resource loading and offers custom tags for the speedy rendering of the page. Considering the fact that it helps in making everything asynchronous that is associated with external resources, there remains nothing that can create obstacles when it comes to rendering AMP HTML pages. Apart from that other best performance practices include sandboxing, the pre-calculation of page elements’ layout and making slow CSS selectors inactive. Google AMP Cache When you talk about delivering all the significant AMP documents you cannot forget to mention the Google AMP Cache. This proxy-based content delivery system delivers, caches and enhances the performance of AMP HTML pages automatically. In order to bring high-level of efficiency, things like the JS files, documents and different type of images are loaded with the assistance of  HTTP 2.0 from the same origin. Here’s How AMP Can Have An Impact On Your SEO Strategy  You must be surprised to hear that by now more than 150 million websites have created Accelerated Mobile Page versions. Earlier the AMP feature was limited to pages as well as articles that fall within the “Top Stories” of Google search results. However, things are changing in a big way now as Google is looking forward to showing AMP links in mobile search results. That means all the AMP pages will now be displayed in its search results along with an AMP lightning bolt. The company is looking forward to developers’ as well as publishers’ feedback. This step by Google will bring a lot of difference in terms of how the company manages mobile experiences. Recently Google has announced that it will be coming up with the full organic rollout of AMPs shortly. That means in future whatever you will search in Google, you will see search results that contain AMP lightning bolt. They contain the most relevant information associated with your search. AMP’s Effect On Search Rankings There is no denying the fact that Google loves those sites which offer great user experiences on mobile devices. Now considering the fact that this particular feature provides tremendous advantages to mobile users it kind of becomes clear that AMP pages will surely get some sort of ranking improvement, at least on mobile devices. However, it has been clarified by Google that AMP feature hasn’t been designed by the company with search rankings in mind. On top of that, the company also announced that even though you have an AMP-enabled version of the site it cannot bring any sort of SEO advantages to it. Is It Feasible To Develop AMP Pages For Your Site? I think it is always better to create an AMP page for your website because it’s importance is way beyond organic search rankings. The best part of doing so is it improves user experience and site performance. Most of the times visitors make an exit from your website just because its performance is too low. However, if you have a site that loads fast, it will definitely enhance user experience and won’t end up exiting from it. AMP is an excellent technique to improve the performance of your website. Just because visitors will love to visit your website it will automatically increase the traffic. The above discussion makes it clear that Google AMP is still in its infancy hence, as of now it’s quite difficult to predict its benefits. About the Author: Krysta Jackson is a writer, who writes enriching posts on emerging technologies. Apart from writing informative posts on latest web technologies, other leading technology blogging platform, she also writes largely on fashion, health, lifestyle and travel.

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Why Facebook Still Top the list of Social Media Sites?

With 1.84 billion active users per month, Facebook is unarguably the best social media the world will ever have. You will be surprised at the fact that despite of being banned in countries like China, Russia; Facebook  continues to dominate the social media world. Though, new social media networks are emerging and growing at high pace, but Facebook still remains the face of Social Media. If you rewind the time wheel a few years back, you can actually experience that social media scenario has dramatically changed. According to the reports published by “Global Social Platforms 2016: A Country-by-Country Review of Social Network Usage.” These days, most of the people tend to adopt those platforms in addition to Facebook, instead of replacing it. Did you know? In recent reports, it has been revealed Facebook has proved how to react appropriately to a fast-changing social media market. Extracting best features from every social platform, and making it available at the single platform is definitely the smartest move of Facebook. There is no wrong if we say Facebook is the King of Social Media websites. Let’s know some interesting features and facts, which make Facebook the best social media platform. Share your priceless moments on Facebook  Live After the introduction of  Facebook  Live Feature, user can share videos and Gifs right from their Facebook account directly. In reports, it has been revealed that uploading and downloading of videos on Facebook overtook YouTube. Moreover, the videos uploaded on Facebook have higher organic reach than those originally uploaded to YouTube. Isn’t it awesome? You can also do microblogging from Facebook Facebook  Notes – The excellent microblogging feature, has not only left behind LinkedIn Pulse but also other blogging platforms like WordPress, Blogspot, Tumblr. Adding on, Facebook users can also enjoy “Facebook  Instant Stories” to share stories, thoughts and other contents. However, it is limited to only selected publishers.If you also have hidden writer in you and you want to flant your writing skills; then nothing can be better than Facebook. The popularity of Facebook  is not limited to Teenagers The popularity Facebook  has grown with time. According to the reports published by Pew Research Center’s Social Media Update 2016, it shows that the maximum part of online adults over the age of 65 are now using Facebook . The best part!! Your GrandMaa and GrandPaa are now in your friend list. Aww!! Its really cute to see grany sharing moments on Facebook. Facebook  enables the user to enjoy all trending feature at a single platform Facebook  is not just a social media platform, it is actually a social revolution. Along with sharing photos, as well as videos, you can also share your ideas,thoughts and connect with people having similar interest. Your photos may not define your personality, but ideas will. You can discuss on any social matter on Facebook  and initiate a healthy debate. Be part of social revolution!! An Effective Marketing tool Earlier Facebook was primarily used for making friends, but with time it has turn out to be the most effective marketing tool of this era. As every day more than 500,000 new users every day sign up, it is no wrong to say that it can effectively use to connect with the customers. Apart from making friends and sharing photos and videos, Facebook  is also used for business promotion due to its greatest reach as compared to other social media sites. There are lots of people; who are making huge money out of it. Important facts to know about Facebook Facebook has come up with its new feature “Marketplace”: Buy and Sell products with Your Local Community. Facebook is now planning to involve more deeply in e-commerce sector. This week it has announced to launch virtual Marketplace- a new user-to-user exchange for buying and selling goods with others in your community. Initially it has introduced the marketplace in UK, US, Australia and New Zealand. On the occasion of launch the company said the marketplace is an initiative to evolve an existing behavior on the social network. According to the project manager Bowen Pan, more than 450 million people already use Facebook to buy and sell used goods every month, specifically through its groups feature. Through this feature, Facebook is offering its users a more formal process to conduct these exchanges. It has been reported that the icon of this new feature will replace the Messenger icon in the center of the bottom row on Facebook’s mobile app. When you click on the icon it lands you to an algorithmically generated home page of items Facebook believes you’d be interested in. In this feature the Facebook gets the ideas of your interest zone based on the pages you’ve liked and, after some time, any of your viewing, buying, or selling activity within Marketplace. It is very easy for seller and customers to sale or buy products. If you wish to sale any products, you just need to upload a photo, set a name, description, and price, and confirm your location. You are ready to sale things of your choice!! Moreover, if you want to buy some specific items, you can message the seller of any item and also place an offer according to you. It may sound complicates, but it is rather simple. If you want to buy any item, you just need to browse categories of items and get a list of nearby listings or you can search any specific product and increase the radius of your query to cover a larger distance. It also avails you to change the locations and search for products in other cities or regions. Facebook has introduced this feature only for smartphones as of now; feature for desktop is under process. However, its main focus is on smartphones. Still Away from Facebook? Join it today by creating a Facebook account and get in touch with people across the world. Author Bio: Angela George is a passionate author who loves to keep the information about the latest updates in the

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How to Create Awesome Blog Posts When You have less time

How to Create Awesome Blog Posts When You have less time Artificial intelligence has already automated a lot of tasks. In future, it will change the way we do almost everything. However, it will never be capable of doing one thing – expanding the time. That means despite all technological revolutions, you will only have 24 hours in days, seven days in a week and 365 days in a year. Thus, we need to learn to work faster and do more in less time. Blogging is something that takes a lot of time. Thus, many business owners or internet marketers find it difficult to write excellent blog posts consistently. As an Internet marketer, you know that content is going to stay. And only high-quality content delivers the desired results. Here are some tips that can improve your blogging speed and skills dramatically in short period: Get Started Many times you need to force yourself to get started. Otherwise, you may keep planning without doing anything significant. Thus, create an editorial calendar and push yourself hard to stick to it.  Sometimes, you may also feel that you are losing on business because of writing content as it doesn’t bring immediate revenue. However, don’t let your mind trick you. You only need to adjust your routine in the short-term to gain an advantage in the long run. Many writers stuck in the beginning. They don’t know how to get started. I will suggest that do a brief research on the topic and start writing everything that comes to your mind. The key is to get started without worrying about the quality, time, or anything else. Work on Your Speed: Blogging is not just about writing. It has several other components which consume a significant time. Publishing a regular blog involves activities such as gathering topic ideas, research, writing, editing, creating images, optimizing the article for the search engines, publishing the content, and promoting it on the web, etc. Here is a bifurcation of time spent on blogging by some bloggers at Buffer. That means just 33% of the blogging time goes into writing whereas research, editing, and other activities consume around 23%, 15% and 29% of the total time respectively. If you want to write more in less time, you need to work on all four areas to boost your speed. Here is how you can do it: Idea Generation – Keep a small pocket-sized notepad with you. When you are not working – may be traveling, waiting at the airport, etc. – think about the titles and note down the title ideas. You can also use a smartphone for this purpose.  It is useful when you sit down and finalize the topic on which you are going to write the blog. Writing five ideas a day is more than sufficient to help you get going. Research Persuasive arguments have to be backed by relevant facts and statistics. Thus, research is a must for writing excellent blogs. That is why research takes around 23% of entire blogging time. You can significantly reduce the research time by using Google Search tools. For instance, you can find relevant results by limiting the search results to a particular period. Similarly, you can search statistics on popular websites by typing queries such as “site:abc.com keyword.” You can also use Google Advanced Search tools to find relevant information quickly. In the beginning, you may feel uncomfortable. However, inculcating the habit of specific searches on Google will save a lot of your time in future. Writing Content This is the area where most of the new bloggers struggle, partly because they are not confident about the outcome. To reduce time in writing content, you have to stop distractions and increase typing speed that improves with practice. According to research by TimeDoctor, people waste around 40% of their productive time in casual browsing. I have felt it myself. I recommend that you stop all tabs, mobile phones and everything else for at least an hour a day. That hour will be a work-hour when you will not scroll down Facebook or Twitter timelines or will not be opening a news site or YouTube. Devote that time entirely in writing content. Write whatever comes to your mind. Don’t open the internet even if you need some help in research. You simply need to write the content based on prior research and your thoughts. You will see a dramatic jump in speed of writing. Editing Editing is as important as writing the content. That is why it takes around 15% of the entire blogging time. Since you have written content at a stretch, you might have written a lot of things that are unpolished, vague, or unrelated. At the time of editing, you have to read everything again, polish the content and make the necessary amendments. Grammarly is an excellent tool that can save 20-30% of your editing time. If your editing is good, writing will automatically take less time as you will know that errors will be fixed when you will make edits. Content Publishing and Promotion While preparing editorial calendar, many bloggers overlook the time required to publish and promote the content. It demotivates them later when they don’t meet the deadlines. Use the following tools to accelerate and automate the content publishing and promotion: Use Pablo, Canva, etc. for Image Creation & Editing. You can also use free stock sites to search for relevant images. Wordable is an excellent tool to copy content from Microsoft Word or Google Doc to WordPress without losing the formatting. Draft Scheduler Plugin is a useful plugin to schedule your blog posts. It works well with Wordable. Note that when you are using Wordable, you can schedule only one post at a time. Therefore, you can’t use default WordPress scheduler to schedule your posts, and that is why Draft Scheduler Plugin is needed. Use Buffer to schedule and post your blog posts across various social media platforms. Bottom Line If you take around 1-2 hours to write

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Getting Likes On Instagram Pictures Doesn’t Have To Be Hard.

The trend nowadays has made it mandatory for everybody to be on social media, not just be present on social media but have an ample amount of followers or friends. It is not just the case for business but very important for an individual as well. There are a lot of platforms where people connect with each other and promote business to a large audience. Some of them are Facebook ( being the most popular ), Instagram, Twitter, etc.  We are going to discuss here about the social media platform Instagram which has made a strong social media presence after Facebook acquired it for 1 billion dollars. Instagram is different from all other platforms because it focuses on connecting people by the use of photo and videos. Being popular on Instagram is not an easy task, it becomes really difficult to generate likes on your picture. Download “Get likes on Instagram” which can help you in gaining the desired number of likes in just a few minutes. Here we have discussed main features of this app. The main reason why you should download “Get Likes on Instagram”. Features of the app No hidden charges One reason why everybody would like to download this app is because it is completely free of cost. Increasing likes on your picture which does not cost u a penny is a great deal. There are no charges to download this app and also no hidden charges to get likes on a specific picture. Maintains Privacy of the user It guarantees the users security and maintains their privacy. The app cannot access any picture from your gallery or your Instagram profile without your permission. The picture you want to get likes on is made public for the people to like and all others are secure from any breaches. Simple User interface The first thing a user wants in the app is it should be user-friendly and easy to work on. This app is designed in a way that every user can understand it very quickly. Within few minutes you can understand the app and start using it. IT just takes a few clicks to get likes on your favorite picture.

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7 Ways to Avoid Plagiarism and Make a Google-Friendly Website

As you might know, Google Search doesn’t like duplicate content. Even though it will not get you banished, it will harm your ranking in a way that you can’t predict. Plus, your target audience is looking for fresh and original content, not something they have found before. So doing it won’t help you in anyway. But, there are many types of plagiarism, and you might commit it without noticing it. Especially if you are pressured by the time, you might make unconscious mistakes such as “writing blind” – when you quote someone’s words as if they were yours unintentionally. So to avoid it, you should try these seven ways to avoid plagiarism. They will make your website more Google-friendly and boost your SEO results. 1 – Do research one day, write another day Sometimes, it is hard not to copy what you just read. It looks great as it is, so your brain will automatically consider the easy way out as the best one, and you won’t even notice that you are repeating someone else’s words. So best thing here is to do research in one day and leave to write your content a few days later. It will give you time to process what you’ve learned and to come up with your own original ideas, which will lead to brand new content. 2 – When you finish it, re-write it After you get to write your content, then you should re-write it. Yes, it sounds like extra work, but it will pay off. Just consider it as part of your editing process so that you won’t feel as bad. But the point here is that re-organising your ideas and perfecting your sentences will help you to make them even more unique. You will be able, for example, to check a thesaurus and look for better words to say what you meant. You can add some idiomatic expressions or interesting collocations as well. In any case, it will be a reliable way to get your content to look not only more original but also more engaging. 3 – Go back to your phone and books Once upon a time, we didn’t have the Internet. And we would do just fine without it. So you can always time-travel, go back to your phone and books, and still find reliable and original ideas to your website’s content. The trick here is that it will force you to write things down and then re-write them into your CMS system. Especially if it is a long text, you will think is much easier to write it with own words and ideas then type everything again. And by doing it, you are less likely to plagiarise anything unintentionally. 4 – Find primary sources Using primary sources, such as research papers, case studies, and thesis,as a starting point to create new content will help you to have a much broader understanding of what you are writing. Interviews are also a great source of fresh ideas, and they will provide you with unexpected points of view. So you should make the most of theprimary sources as often as you can. Even if you think that they are too dense to your audience, they will be happy to get something well-researched in a format easier to consume. 5 – Use plagiarism-check tools Still, you want to be on the safe side here. And to achieve it, you should use plagiarism-check tools to verify if something passed without being noticed. Thankfully, there are many reliable tools available, some of them ready to stop those that spend hours trickingTurnitin, one of the universities’ and Google’s favourites in this field. But if you are looking exactly for the opposite, you can try some of the online tools available, such as Grammarly, Copyscape, PlagiarismSearch or Unplag. They are all paid services, butthey worth every cent of it, especially because plagiarism-check is just one of the features of most of them. 6 – Write your quotes down (immediately) Another tip to avoid plagiarism is to keep an inventory of everything that you want to use on your website as soon as you come across it. You can create a spreadsheet, for example, and save there every single piece of content that you found valuable along with their author and link to the source. This way, in the future, when you want to use it, it won’t be a vague idea in your mind. You will know for sure that is someone’s else idea and will be able to quote it accordingly. 7 – Create an outline Last but not least, there is something that you should do before anything else. After doing your research, you should step back and create an outline of your content. And this is because it will not only save you time but also give you a chance to organise your ideas in your mind. While you do it, you will automatically activate your critical thinking skills in your brain and come up with your own point of view in the end. And as a consequence, it will help you to discover original ideas and to prevent plagiarism. Originality Ai Unlock the full potential of your writing with Originality.ai – the premier plagiarism detection and originality checking tool. Ensure the integrity and authenticity of your work with our advanced technology and expert analysis. The bottom line Avoiding plagiarism has a lot to do with giving yourself time enough to analyse what you are going to write and to perfect it. It is usually when you are in anautomatic mode that you end up copying someone’s words so you should ensure that it won’t happen. So follow the tips above to prevent plagiarism from damaging your website’s results. As you notice, they are very simple to put into practice. Your SEO strategy will thank you for it. About the Author: Steven Mehler is an experienced writer, SEO specialist and social psychologist that works as an editor at a local newspaper and a freelance writer. Steven also runs his own content agency and is

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