Digital marketing
What is Keyword Density?
Answers: • The number of times the keyword is used / (DIVIDED BY) the total word count on page – (MINUS)the total words in HTML on the page • The number of times the keyword is used X (MULTIPLIED BY) the total word count on page • The number of times the keyword is used […]
If a website’s search engine saturation with respect to a particular search engine is 20%, what does it mean?
Answers: • 20% of the webpages of the website have been indexed by the search engine • Only 20% of the pages of the website will be indexed by the search engine • 20% of the websites pages will never be indexed • The website ranks in the first 20% of all websites indexed by […]
___ use both crawlers and directories to generate relevant results.
Answers: • Crawler-based Search Engines • Human-Powered Directories • Hybrid Search Engines • Meta Search Engines
Google looks down upon paid links for enhancing page rank. If a website sells links, what action/s does Google recommend to avoid being penalized?
• The text of the paid links should state the words “paid text link” for Google to identify it as a paid link • Only Paid text links to non profit websites should be accepted • Paid links should be disclosed through the “rel=nofollow” attribute in the hyperlink • Paid links should be disclosed through […]