Every time your ad is eligible to show, AdWords calculates its Ad Rank using your bid amount, components of Quality Score, and:

111) Every time your ad is eligible to show, AdWords calculates its Ad Rank using your bid amount, components of Quality Score, and:


A)  the daily budget you’ve set

B)  your historical conversion rate

C)  the expected impact of extensions and other ad formats

D)  the search ranking of your website