What is the main reason for the effectiveness of optimizing a webpage towards a long tail keyword search?

Q) What is the main reason for the effectiveness of optimizing a webpage towards a long tail keyword search?

Answers:

• There are more long tail searches than shorter keyword queries
• Search engines often pass on long tail searches to lesser known and new websites
• Search engines do not pass on long tail search traffic to websites that rank high for shorter keyword searches
• There are fewer websites that have targeted such keywords